The client, TTS Italia, contacted us with a new challenge of delivering a 2D animation in a very short timeframe. The animation covers the topic of autonomous driving .
We obtained the client’s corporate visual identity, guidelines and a summary of the story covered by the animation. We carried out an advisory role in fleshing out the script, preparing the content and selecting the story narrator and the music background. The 2D drawings of the elements were based on the concept proposal, to which we added other individual secondary elements (environment, vehicle, dashboard, etc.). The 2D animation featured photo inserts.
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